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Questions and Answers about Pricing in Proportion

What is Pricing in Proportion (PIP)? * What are the new prices?*
Why is Royal Mail making the change?* What's the difference between 'letters', 'large letters' and 'packets'? *
When was the new method of pricing introduced * Does this mean I will have to measure my mail to work out what price to use?*
How Pricing in Proportion works * Will Royal Mail provide everyone with a measuring template or device? *
Who will be affected? ** Why is Royal Mail taking the thickness and weight of a letter into account in deciding the price to charge for an item?*
Which Royal Mail services will be affected by these changes? * What about charities? I've heard that they will have to pay more if they send out mailings including pens. *
Which Royal Mail services will not be affected by the changes? How can I benefit from the changes?
Do the changes affect international services?* What about prices for Special Delivery and Recorded Delivery?*
Evaluate your postition - Take advantage of the opportunities. Think inside the envelope - Get your mail working harder.
Make one simple fold - Save up to 30% on First Class rates. Share the work - Cut the cost.

What is Pricing in Proportion?

Pricing in Proportion is a way of pricing mail on the basis of its size as well as its weight, as this more accurately reflects the costs of handling letters and packets in modern postal systems.
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Why is Royal Mail making the change?

Royal Mail introduced Pricing in Proportion to help bring its pricing structure more into line with its costs. It believes that different formats of mail (Letters, Large Letters, and Packets) incur significantly different handling costs
Royal Mail has a number of strategic reasons for wanting to better align its prices with costs:

 • Firstly, on 1st January 2006, Royal Mail lost its remaining monopoly within the UK postal services market. Royal Mail believes that sustainable and effective competition will not be possible if its prices are significantly out of line with its costs.

 • Secondly, Royal Mail is responding to increasing pressure from its shareholder (the Government) to act in a more commercial manner. In the past, Royal Mail focussed more on its overall profitability than on a commercial assessment of the margins earned on different types of mail items.

 • Royal Mail wishes to continue to develop, and encourage its customers to use efficient posting methods. This is possible if customers pay the costs that Royal Mail reasonably incurs in providing services to them.

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When was the new method of pricing introduced

The launch date was 21st August 2006.

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How Pricing in Proportion works

There are three formats of mail which affect the price along with the class of service and weight. The three formats are...

  Maximum Size Maximum Thickness Weights Typical contents
Letter

Up to C5.
Slightly bigger than A5
Up to 240mm x 165mm

5mm 0g - 100g Most letters, postcards, bills and statements, some brochures and catalogues
Large Letter Up to C4.
Slightly bigger than A4
Size up to 353mm x 250mm
25mm 0g - 100g
101g - 250g
251g - 500g
501g - 750g
Large letters, containing unfolded standard sheets of A4. Most brochures, catalogues, magazines and company reports, CD's and DVD's
Packet Over C4.
Anything thicker than 25mm, longer than 353mm, wider than 250mm, or heavier than 750g
Over 25mm 0g - 100g
101g - 250g
251g - 500g
501g - 750g
751g - 1000g
VHS cassettes, books, larger magazines and catalogues, parts and samples, prints and posters in large or cylindrical packaging
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Who will be affected?*

All inland Royal Mail customers will be affected by Pricing In Proportion but Royal Mail estimate that the pricing of about 70% of mail will not change.

International Mail will not be included in Pricing In Proportion and will remain on a weight based tariff.

Where there are price changes the general effect is to raise prices for relatively light but large or unusually shaped postal items, and lower prices for relatively heavy postal items.

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Which Royal Mail services are affected by these changes?

Ordinary letters; some pre-sorted services mainly used by large mailers such as Mailsort®, Walksort® and Presstream®; packet services used by businesses such as Packetpost™, Packetsort™ and Flatsort™; and Response Services such as business reply envelopes and Freepost™ will be affected. Some business services such as Cleamail®, Mailsort ®120 and Mailsort®700 are already priced on size, so their pricing system will be largely unaffected

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Which Royal Mail services will not be affected by the changes?

Special Delivery, Door to Door, standard parcels, and all items weighing more than 1kg will not be affected.

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Do the changes affect international services?

No International Services will not be affected by the August 2006 changes, although Royal Mail will be introducing Pricing In Proportion pricing for international mail in the future.

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What's the difference between 'letters', 'large letters' and 'packets'?

'Letters' will include most letters, postcards, greetings cards, bills, statements and some brochures and catalogues. 'Letters' will be A5 or less size, half a sheet of standard A4 paper, 5mm in thickness and 0 -100g in weight. 'Letters' currently comprise over 70% of total mail and over 80% of stamped mail.

'Large Letters' will include most brochures, catalogues, company reports, magazines, CDs and DVDs. 'Large letters' will not exceed 353mm x 250mm in size (which is slightly larger than standard A4 paper) and 25mm in thickness. 'Large letters' may contain unfolded sheets of standard A4 paper. 'Large letters' currently comprise 22% of total mail and 11% of stamped mail. This is expected to change to 19% of total mail with Pricing in Proportion.

'Packets' will include VHS cassettes, books, some magazines and catalogues, parts and samples, foodstuffs, prints and posters in cylindrical packaging. 'Packets' will be any item longer than 353mm or wider than 250mm or thicker than 25mm or heavier than 750g. The maximum weight allowed for Second Class items will increase from the current 750g limit to 1kg. 'Packets' currently comprise 4% of total mail and 5% of stamped mail. This is expected to change to 3% of total mail with Pricing in Proportion.


Does this mean I will have to measure my mail to work out what price to use?

You shouldn't need to measure your mail...the price categories should be straightforward to work out. An ordinary envelope up to half the size of a standard A4 sheet will be a basic 'letter', costing the same price as now; up to A4 size will be a ' large letter', charged at the next price up; and anything bigger will be a 'packet'.

Pitney Bowes' unique Dimendions-on-the-Way™ and Weigh-on-the-Way™ technology will automatically rate mail based on both it's weight and dimensions; the franking machine will calculate this as the mail piece passes through the machine and then apply the correct postage. This will make life easier for people who mail larger volumes of mixed size and weight mail.

Will Royal Mail provide everyone with a measuring template or device?

Shortly before the introduction of Pricing in Proportion, Royal Mail launched a major communications programme designed to educate everyone about the changes. As part of this exercise, paper template guides were delivered to every household in the UK . These are also be available to download from the web. Business customers may also request a cardboard version of the template guide.

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Which Royal Mail services will not be affected by the changes?

Some business services such as Cleanmail®, Mailsort® 120 and Mailsort® 700 are already priced on size, so their pricing system will be largely unaffected.

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Why is Royal Mail taking the thickness and weight of a letter into account in deciding the price to charge for an item?

The thickness of a letter determines how it is handled, and this affects the cost. The first size category ('letter') includes items up to 5mm thick since this is the maximum thickness that most of our machinery can handle. The next size ('large letter') steps up to 25mm, which is the limit for sorting larger letters at the standard workstations in mail centres and delivery offices. Thicker items ('packets'') often won't fit through customer letterboxes.

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What about charities? I've heard that they have to pay more f they send out mailings including pens.

Letters with pens inside cost Royal Mail more to handle because they are normally more than 5mm thick, do not stack, do not bend and so they don't fit through their machinery. This is why they cost more to send. However, charities are be able to include extras, such as brochures, leaflets and other items, within the more generous weight steps without increasing costs - provided they keep to the size categories.

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What about prices for Special Delivery and Recorded Delivery?*

Special Delivery and Recorded Delivery will not be affected by the new pricing system
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Evaluate your position.

Review your current operation taking into consideration cost, equipment, mail volume and mail frequency. With the Royal Mail increasing the weight for a standard envelope from 70g to 100g look for opportunities to increase the quantity and improve the quality of your mailings.
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*Content courtesy of Royal Mail
**Content courtesy of Postcomm

   
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